Sunny

Designed a distinctive brand identity for Sunny, including logo, typography, color palette, iconography, micro-animations and product visual design, ensuring a cohesive and engaging brand experience. As the author of the brand guidelines, I provided clear creative direction and ensured design consistency across all platforms. My efforts in building the AI-driven brand and advertising campaigns have proven instrumental in building trust, attracting new customers, and setting Sunny apart from its competitors. Sunny is an apartment searching product that factors in budget, amenity wishlist and best deals to point renters in the direction of their dream home.